THE CRAFT

The ultimate resource for alcohol beverage news, trends and reports for bars, distributors and suppliers.

A Bar Manager's Guide To Acing a Health Inspection

No matter how clean and how orderly your restaurant is, health inspection anxiety seems like an entirely unavoidable part of life as a restauranteur. All too often, inspection days tend to sneak up on...

5 min read

Why Organic Beer Should Be On Your Radar

Remember the great corn syrup battle of Superbowl 2019? When two of the largest beer manufacturers battled over their ingredients? The argument was over the use of corn syrup in popular domestic beer....

4 Ways Restaurants & Bars are Using Data To Turn Profit

The data revolution is here. With a never-ending focus on improving customer and patron experience, more restaurants are turning to large, quantitative data sets to help ‘steer the ship.’ In one parti...

17 min read

New Beer Releases: February 24th - March 1st

Every other week, I sit down and scour the internet for the latest and greatest in beer releases. It's fun. I love researching it, I love learning about it and I love sharing it with you. And this wee...

How To Create A Cocktail Menu that Actually Sells

Starting to think about writing your next (or first) cocktail menu? Congrats! Many bartenders spend years trying to get this privilege, so it’s definitely something to celebrate. But where do you go f...

5 min read

3 Chicago Alcohol Trends to Watch in 2020

Now that 2019 is officially behind us we can look towards the trends that will shape the alcohol space in the on-premise. Over recent years, the choices Chicagoans make when imbibing at bars and resta...

4 min read

5 Most Popular Chicago Breweries

Chicago boasts the title of the nation's craft brewery capital and over the past ten years has become one of the greatest beer destinations in the country. Throughout its history, Chicagoans have alwa...

2 min read

The Hottest On-Premise Alcohol Trends, Top Products & Popular Styles

2019. Wow. What a year for the beverage industry. We really gotta hand it to White Claw for giving everyone something to talk about. Some people even say that hard seltzer defined the decade.  Me? Wel...

3 min read

3 Colorado Alcohol Trends to Watch in 2020

2019 was a wild year for the beverage industry. Trends ebbed and flowed rapidly, directly impacting purchase behavior of bartenders and beverage buyers. You would be surprised to discover that what's ...

4 min read

Top 5 Most Popular Colorado Breweries

Colorado has rightfully earned its reputation as one of the leading craft beer capitols in the country. With the sheer number of breweries popping up state-wide, it's no wonder competition has increas...

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